The Brand
Brand Ethos
By all means, greatness is achieved by the challenges we face physically, spiritually, and psychologically. With dedication and commitment, all things are possible.
A man's character is measured by his contribution to society for the betterment of humanity.
Our brand embodies the originality, individuality, and personality of Black Men. We believe in celebrating the greatness of black men by honoring his presence. Cole Skincare for Men aims to elevates you upward and moves you onward in all areas of life.
Behind the Scenes
Stay Camera Ready, Cole Skincare for Men will keep you looking and feeling like a Rock Star! Our primary goal is to provide the best skincare product that's suitable for the physiology of a man's skin. Our mission is to be the leading luxury skincare brand for men known worldwide. Cole Skincare for Men is tailored specifically for men to accommodate their mechanical nature and represent a man's character.
Cole Skincare for Men began Behind the Scenes while working as a makeup artist/groomer she noticed the limited options available for black men to clean, maintain and treat their skin. Frustrated by the lack of knowledge and concern for men of color both behind the scenes and in the realm of skincare. Cole stepped up and set out to meet the demands of the underserved and overlooked niche of men to address their skincare and grooming needs. Her many years of experience as a skincare professional contributed to her reputable success working in the entertainment industry as a celebrity makeup artist.
Cole's philosophy behind the signature line is to "Keep It Simple."
The Expert Behind the Brand
When it comes to lastLooks Hollywood’s leading men depend on no other than #1 men's grooming expert Cole Patterson for their on-camera appearance. Making a name for herself, the self-taught makeup artist gained recognition behind the scenes for her seamless blending and flawless application. Honing her signature throughout the industry, Cole established herself as the go-to beauty expert for men’s grooming, skincare, and natural makeup. She has graced some of Hollywood's most famous celebrities in the entertainment industry, including but not limited to multi-platinum artists, film/television actors, and professional athletes. Her work can be seen on hit shows such as The Voice, Insecure, Ballers, and Blackish and has been featured in Vogue, Glamor, GQ, Men’s Health, Vanity Fair, and red carpet. Cole currently works with Usher as his personal groomer & skin specialist. She has also worked with such artists and actors such as Chris Brown, Michael Ealy, Larenz Tate, Robert Christopher Riley, Brand Advocate Anthony Anderson, Omari Hardwick, Jay Ellis, and the list goes on. . . Her most recent collaboration as department head makeup of Hulu Grownish, HBO A Black Lady Sketch Show, & Netflix Mr. Iglesias.
The Beauty Behind the Brand
The 5'9 professional model Neferteri Plessy is more than the girl next door she's a face to be reckoned with. Featured in ads for Target, Apple, Delta, and Playmate for Playboy Neferteri Plessy transition from modeling to marketing was a no-brainer having worked for worldwide brands and fortune 500 companies. Neferteri Plessy's marketing brilliance is unique as chief of marketing for Cole Skincare for Men Neferteri's multifaceted approach positions Cole Skincare for Men for longevity.
When it comes to Cole Skincare for Men brand messaging Cole and Neferteri remain hands-on dedicating endless time and effort to position the skincare line as the #1 choice for men's personal care and grooming needs. As we continue to meet the demands of consumers and gain the trust of potential customers we will provide superior products to serve mankind. To satisfy the needs and accommodate the growth of our community we are continuously exploring new trends, testing new formulas, and developing better concepts to deliver the best product on the market.